About the Project
Seawind is a 71 ft Italian-built yacht by Manda Yachts, chartered whole-boat out of ONE°15 Marina, Sentosa Cove, for birthdays, corporate events and sunset cruises. We first launched it in April with a fast hand-coded landing page. In September the owner, Sergio, asked for a full revamp in the style of the S07 Spider, the luxury yacht brand he admires.
The Challenge
The first site did its job, but it was pure code: every price change or new menu had to go through us, and the team wanted to update the food packages themselves. They also wanted the promo prices front and centre, a proper formal chef-on-board menu next to the casual BBQ, a real gallery, and branding that says Seawind by Manda Yachts, with the Italian stripe.
Before & After
| Metric | Before | After |
|---|---|---|
| Platform | Hand-coded HTML/CSS landing page | WordPress + Bricks, editable visually |
| Who can change prices and menus | Developer only | The client's team, in the builder |
| Pages | One long landing page + guides | Home, menu, gallery, blog, thank-you + 5 guides |
| Pricing on the homepage | From S$3,500 in the stats bar | Promo rate card up front: S$2,500 weekday, S$2,800 weekend |
| Branding | Generic "Seawind." wordmark | Seawind by Manda Yachts, Italian stripe |
| Menu | One BBQ section | BBQ + chef-on-board packages with photos |
| Lead tracking | Form + WhatsApp | Form, WhatsApp and phone tracked in GA4, form to sales inbox + thank-you page |
| Landing page only | 9 of 9 pages indexed, "seawind yacht" around position 1 |
Before: the April landing page. After: live site and Google Search Console / GA4, 27 Sep to 6 Oct 2026, first week after the revamp.
Our Process
We met Sergio's team on board at ONE°15 Marina on 25 September, took their menu, photos and reference site, and rebuilt the whole thing native in Bricks on WordPress: a dark, editorial S07 Spider-style design on a small system of shared colour variables and global classes, so text, prices, photos and menus can be edited in the visual builder.
The new site has the promo rate card above the fold (with the old price crossed out until the end of October), a menu page with BBQ and chef-on-board packages, a 32-photo gallery with video, five long-form charter guides, and an enquiry form that lands in the sales inbox with a branded thank-you page. WhatsApp buttons carry the page they came from, so every lead self-attributes. Old URLs were 301-redirected so nothing was lost in the switch.
Timeline
- AprFirst version live: a hand-coded single landing page with rates, menu, FAQ and WhatsApp capture.
- Sep 19The team asks to edit the food packages themselves. We plan a rebuild on WordPress for easy editing.
- Sep 25On-board meeting at ONE°15 Marina: menu, photos, promo prices and the S07 Spider reference.
- Sep 26Full revamp on staging the next day: home, menu, gallery, blog, enquiry form, mobile and desktop images.
- Sep 27Owner review: "perfect". Domain switched, seawindyacht.com live the same afternoon.
- Oct 6All 9 pages indexed, "seawind yacht" ranking around position 1, leads tracked across form, WhatsApp and phone.
Tech Stack
Same luxury feel as the coded version, now on a builder the client's team can actually edit: prices and menus are a text change, not a developer ticket.
The 2026 Angle
Luxury charter buyers in 2026 compare on their phones and message, they don't fill out booking engines. Prices up front, a strong visual story and one-tap WhatsApp convert better, and a builder-based site lets the owner keep promos current without waiting on anyone.
